Tag Archives: Top tips

I wanna tell you a story: Top tips for writing press releases

Telling a good story is the secret of effective communication. The best stories communicate complicated abstract concepts in terms that the audience can relate to. Often a person or particular instance is used as a case-study to illustrate a wider … Continue reading

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The Problem with Passwords

So I went to buy something from a little-known shopping website and found myself at the checkout. I entered my card details and all the other stuff that it wanted, and pressed the “buy” button. I assumed that everything was … Continue reading

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