Category Archives: Public Relations

Generating good content with PR

Original content is the life blood of online marketing, and generating good content with PR will keep a strong consistent message. Continue reading

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I wanna tell you a story: Top tips for writing press releases

Telling a good story is the secret of effective communication. The best stories communicate complicated abstract concepts in terms that the audience can relate to. Often a person or particular instance is used as a case-study to illustrate a wider … Continue reading

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Poacher turned gamekeeper?

Allow me to introduce myself. My name is Samantha Dalton and I’m the newest recruit to the talented team of PR consultants at Holdsworth Associates. I join Holdsworth after more than seven years working for arguably the most trusted global … Continue reading

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