Author Archives: Samantha Dalton

Big data will bring new approaches for healthcare

Big data is just data, but a lot of it. Big data can be big in both qualitative and/or quantitative terms and tools are emerging that will allow us to use it more intelligently. At the recent Cambridge Wireless event … Continue reading

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Poacher turned gamekeeper?

Allow me to introduce myself. My name is Samantha Dalton and I’m the newest recruit to the talented team of PR consultants at Holdsworth Associates. I join Holdsworth after more than seven years working for arguably the most trusted global … Continue reading

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